The intellectual architecture means focusing on doing great work instead of focusing on agency politics. Jay Chiat on architecture
The team architecture means setting up an organization that helps people produce that great work in teams. Jay Chiat on architecture
Our technology is very scalable. Our software can accommodate enormous numbers of clients. It's a marvelous opportunity. We'll keep developing products. Jay Chiat on technology
But I think technology advertising will have to stop addressing how products are made and concentrate more on what a product will do for the consumer. Jay Chiat on technology
Technology is the fashion of the '90s. It affects everyone, and everyone is interested in it - either from fear of being left behind or because they have a real need to use technology. Jay Chiat on technology
Second, we're spending a huge amount of money on technology so that everyone can check out laptops and portable phones. We're spending more money to write our existing information into databases or onto CD-ROM. Jay Chiat on technology